About our team

We are the ones who reinvent banking every day through digitization solutions and financial education. Annually, 1 in 5 Romanians buy a home using BCR's services and products and 1 in 6 Romanians access loans for personal needs.

We are recognized as the best employer in banking according to undelucram.ro platform in 2023, and we hold the Guinness World Record for “The Largest Financial Literacy Lesson”.

How you will contribute

• Coordinate cross-functional teams to plan and implement direct communication campaigns targeting the retail customer portfolio throughout their lifecycle;
• Analyze business needs that drive communication campaigns, identifying and proposing relevant attributes for audience selection and communication channels, including those derived from statistical models developed by analysts;
• Launch and monitor the execution of direct communication campaigns, ensuring compliance with established standards;
• Implement improvements for future campaigns based on results and feedback from targeted customers;
• Perform detailed analyses to identify patterns and effective communication tactics;
• Contribute to the design of communications across various channels (including drafting marketing briefs) with the goal of improving CXI (Customer Experience Index) and NPS (Net Promoter Score);
• Define and develop ad-hoc reports to track campaign KPIs.

What will help you be successful

• University degree;
• Solid understanding of marketing and customer relationship management;
• Experience or interest in market research, sociology, or psychology;Project management, communication, and presentation skills;
• Problem-solving abilities and the capacity to manage multiple campaigns simultaneously;
• Technical proficiency in MS Excel, MS Access and SQL;
• Excellent proficiency in English, both spoken and written.

Sounds like you'd be a good fit? Check out what we provide for our people

• Monthly budget for flexible benefits through the Benefit Online platform;
• Performance-based bonus;
• Banking facilities, benefits for private pension and discounts on insurance policies;
• Gifts for special occasions;
• Private medical services for you and your family;
• Hybrid and flexible work schedule;
• Up to 27 vacation days depending on your professional experience;
• Extra 7 days off per year if you have used up your vacation days;
• One day off for your birthday;
• Wellbeing, personal and professional development programs, and platforms that allow you to learn anytime, anywhere, and from any device;
• Subscription to Bookster.